I own most of these lipsticks - 1,4,5,6,7,8 and 9, and they all look very flattering on my asian skin tone #23. The formula is creamy with a velvet matte texture. Every colour is very pigmented and fades gracefully throughout the day. It lasts quite long for a lipstick and there is only a little transfer while drinking. There is also a pleasant floral scent, especially with #4. Another reason why I love these is because they are not drying at all, instead of emphasising dry patches it actually fills in the cracks and makes the lips look plump and healthy. Packaging is sleek and looks classy. I would highly recommend these.